Apple is reportedly cutting hundreds of jobs from Siri, Vision Pro teams

3 weeks ago 32

In Brief

Posted:

1:58 PM PDT · August 21, 2026

woman wearing Apple Vision Pro headsetImage Credits:Apple
  • Lucas Ropek

Apple is chopping down the squad down the Vision Pro, its long suffering VR headset, portion eliminating positions crossed a fig of different teams, Bloomberg reported.

Over 200 positions, each told, person been cut, sources told Bloomberg, with astir 100 from the Vision Pro team. The different 100 person impacted the squad down Siri and different called Intelligent Systems Experience, which focuses connected the integration of AI into devices. Sources accidental the institution is reshuffling to absorption connected its newer AI efforts and caller devices.

Apple confirmed the cuts to Bloomberg, saying it was looking “to germinate our concern to present the champion experiences for our users.” It added: “While we volition make caller roles arsenic portion of this change, it volition besides interaction a constricted fig of existing roles.” TechCrunch reached retired to Apple for much information.

Apple is presently enduring a bumpy play of transition. The institution is attempting to hole its presumption successful AI — portion a memory shortage spurred by the AI buildout has besides driven up the outgo of producing its flagship products.

Apple raised prices connected Macs and iPads earlier this summer, and the institution precocious introduced a leasing plan for each of its large hardware products — an effort to bring successful a broader array of customers arsenic it offsets caller costs. The institution is besides currently suing OpenAI, which it has accused of commercialized theft.

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