ChatGPT’s mobile app hits new milestone of $3B in consumer spending

ChatGPT has deed a caller milestone of $3 cardinal successful worldwide user spending connected mobile arsenic of this week, according to estimates from app quality supplier Appfigures. This fig represents the full spending connected iOS and Android devices since the app’s motorboat successful May 2023, erstwhile it archetypal arrived, past lone connected iOS.

Image Credits:Appfigures

What’s notable is that the bulk of that spending took spot this year. Worldwide, consumers spent an estimated $2.48 cardinal successful the ChatGPT mobile app successful 2025, representing a 408% year-over-year summation from the $487 cardinal spent successful 2024. In 2023, the app’s archetypal twelvemonth of availability, it earned $42.9 million, earlier increasing 1,036% to scope the 2024 figure.

Image Credits:Appfigures

These numbers correspond a crisp emergence successful user adoption, compared with different fashionable apps. For instance, it took ChatGPT 31 months to scope $3 cardinal successful user spending, but the apical earner, TikTok, took 58 months to bash so, Appfigures told TechCrunch.

ChatGPT besides reached the milestone faster than apical streaming apps similar Disney+ and HBO Max, which deed the $3 cardinal fig successful 42 months and 46 months, respectively.

Image Credits:Appfigures

xAI’s Grok, however, is seeing a akin gross trajectory to ChatGPT, compared with different AI rivals.

Grok was released successful late 2023 to X Premium Plus subscribers earlier becoming more broadly available past year. But if you comparison the gait of user spending crossed AI apps, Grok came the closest to matching ChatGPT’s cumulative gross astatine the aforesaid point, erstwhile it began monetizing. (You tin spot this connected the illustration below, which plots the AI apps’ spending aligned to erstwhile each app began monetizing.)

Image Credits:Appfigures

While the $3 cardinal successful spending represents a important uptake by consumers, it’s not the lone mode to measurement AI app adoption oregon imaginable semipermanent revenue.

ChatGPT’s mobile customers are buying paid subscriptions, similar the $20 per period ChatGPT Plus oregon the $200 per period ChatGPT Pro for precocious users. But AI apps tin make gross successful different ways, including done developer offerings and, perhaps soon for ChatGPT, ads. In addition, ChatGPT connected Wednesday launched its ain app store of sorts, which the institution suggests volition beryllium monetized successful immoderate mode successful the future, its blog station noted.

Google, meanwhile, is exploring the imaginable to modulation its steadfast hunt ads concern to AI-powered search, placing ads successful AI Mode, AI Overviews, AI shopping, and an progressively AI-powered Discover page, among different things.

Anthropic is aiming astatine the concern marketplace and is reportedly connected way for $70 billion successful gross by 2028.