Lemonade launches an insurance product for Tesla Full Self-Driving customers

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Tesla Model Y refresh successful  ChinaImage Credits:Tesla

5:30 AM PST · January 21, 2026

Digital security institution Lemonade is launching a merchandise for users of Tesla’s precocious operator assistance system, known arsenic Full Self-Driving (Supervised), which the insurer promises volition chopped per-mile rates by “approximately 50%.”

It’s 1 of the archetypal products geared toward pricing security based connected however bundle systems grip driving, and a motion that companies whitethorn look to make caller lines of concern arsenic partial autonomy and existent self-driving commencement to proliferate.

Lemonade said connected Wednesday that it is leveraging “vehicle telemetry information that was antecedently unavailable” acknowledgment to a “technical collaboration with Tesla,” though the security institution declined to connection much specifics. Lemonade said it would bid its ain usage-based hazard prediction models to find erstwhile a operator is utilizing Full Self-Driving oregon operating the conveyance themselves, and terms accordingly.

Lemonade is calling the caller merchandise “Autonomous Car insurance.” Tesla’s bundle does not presently marque cars wholly autonomous, and drivers request to beryllium acceptable to instrumentality implicit astatine immoderate moment. But the merchandise is intelligibly a stake that Tesla CEO Elon Musk volition yet fulfill his long-delayed committedness that his institution volition marque that happen.

“Traditional insurers dainty a Tesla similar immoderate different car, and AI similar immoderate different driver. But a operator who tin spot 360 degrees, ne'er gets drowsy, and reacts successful milliseconds isn’t similar immoderate different driver,” Shai Wininger, co-founder and president of Lemonade, said successful a statement. “Our existing pay-per-mile merchandise has fixed america thing nary accepted insurer has: a unsocial tech stack designed to cod monolithic amounts of existent driving information for precise, dynamic pricing.”

The caller car security merchandise volition motorboat successful Arizona connected January 26, and successful Oregon the pursuing month. Lemonade claims that “the safer FSD bundle becomes, the much our prices volition drop.” The company’s existing car security offering is disposable for “most fashionable cars” successful Arizona, California, Colorado, Illinois, Indiana, Ohio, Oregon, Tennessee, Texas, and Washington.

Tesla has offered its ain car security to customers for years now, though successful precocious 2025 the institution was deed with an enforcement enactment by California’s Department of Insurance (CDI). The automaker was accused, on with spouse State National Insurance Company, of “egregious delays successful responding to policyholder claims,” “unreasonable denials,” and engaging successful “unfair claims colony practices.”

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Tesla has denied the allegations.

Sean O’Kane is simply a newsman who has spent a decennary covering the rapidly-evolving concern and exertion of the proscription industry, including Tesla and the galore startups chasing Elon Musk. Most recently, helium was a newsman astatine Bloomberg News wherever helium helped interruption stories astir immoderate of the astir notorious EV SPAC flops. He antecedently worked astatine The Verge, wherever helium besides covered user technology, hosted galore short- and long-form videos, performed merchandise and editorial photography, and erstwhile astir passed retired successful a Red Bull Air Race plane.

You tin interaction oregon verify outreach from Sean by emailing sean.okane@techcrunch.com oregon via encrypted connection astatine okane.01 connected Signal.

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