Rivian will deliver the first R2 SUVs on June 9

In Brief

Rivian has yet revealed that the archetypal customers of the company’s caller R2 SUV volition get their vehicles connected June 9.

The automaker has spent the past fewer months ramping up its efforts to merchandise the R2, which is much affordable and aimed astatine a larger marketplace than its existent R1 lineup. The caller SUV volition initially beryllium disposable successful a trim that starts conscionable nether $60,000, though Rivian has announced plans to merchandise a “standard” mentation that starts astatine $48,490 successful 2027.

The institution has teased an even much affordable version “starting astir $45,000” precocious adjacent twelvemonth — a terms tag Rivian has promoted since the R2 uncover successful 2024.

Rivian has precocious expectations for the R2. Founder and CEO RJ Scaringe has said it is “maybe the astir important happening we’ve launched to date.” The institution is betting connected an highly accelerated ramp-up, with arsenic galore arsenic 25,000 vehicles delivered by the extremity of this year. Ultimately, Rivian hopes the R2 and its hatchback sibling, the R3, volition assistance the institution crook a nett for the archetypal clip since its founding successful 2009.

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