8:45 AM PDT · October 30, 2025
Threads, Meta’s X rival, continues to vessel caller features astatine a accelerated pace. Shortly aft the motorboat of communities and disappearing “ghost posts,” the societal networking app connected Thursday introduced caller tools that volition springiness users much power implicit their conversations connected the platform.
One caller feature, reply approvals, volition let you to determine which replies from different users volition look connected your posts — earlier anyone other tin spot them.
While Threads, similar different societal networks, already offers tools that fto you bounds replies to radical you follow, your followers, oregon radical you mention, the caller diagnostic allows you to support your replies unfastened to each without the antagonistic consequences of having discussions derailed.
Image Credits:Meta / ThreadsAs the institution explains, these tools volition assistance you “set the code of the conversation,” and springiness users much choice. It’s a unsocial mode to equilibrium users’ involvement successful engaging successful much nationalist conversations, but 1 wherever the poster — not those replying — inactive has the power.
In addition, the institution is rolling retired caller Activity provender filters that volition let you to much easy presumption the replies from radical you travel oregon those that see mentions. These articulation different options similar Verified, Quotes, Reposts, and much arsenic different ways to filter replies.
Image Credits:Meta / ThreadsMeta announced during its third-quarter net telephone this week that Threads has present reached 150 cardinal regular progressive users, up from implicit 100 cardinal successful December 2024. In August, the institution said the web had topped more than 400 cardinal monthly progressive users, arsenic well.
As the app grows, Meta has been moving to rapidly monetize its traction, having present rolled retired ads connected the level globally. It’s present moving to motorboat video ads.
Threads is inactive processing much consumer-facing features, too, arsenic Instagram caput Adam Mosseri announced this week that Threads is present investigating controls that volition let users to tune their algorithm by adding and removing topics based connected their interests.
Sarah has worked arsenic a newsman for TechCrunch since August 2011. She joined the institution aft having antecedently spent implicit 3 years astatine ReadWriteWeb. Prior to her enactment arsenic a reporter, Sarah worked successful I.T. crossed a fig of industries, including banking, retail and software.
You tin interaction oregon verify outreach from Sarah by emailing sarahp@techcrunch.com oregon via encrypted connection astatine sarahperez.01 connected Signal.















English (US) ·