TikTok now lets you choose how much AI-generated content you want to see

TikTok, an app that was erstwhile conscionable a spot for user-generated content, is launching a caller mounting that lets users take however overmuch AI-generated contented they privation to spot successful their “For You” feed. The institution is besides introducing much precocious labeling technologies for AI-generated content.

The caller AI-generated contented (AIGC) power is rolling retired wrong the app’s “Manage Topics” tool, which lets users take what they spot connected TikTok.

“Manage Topics already enables radical to set however often they spot contented related to implicit 10 categories similar Dance, Sports, and Food & Drinks,” TikTok explained successful a blog post. “Like those controls, the AIGC mounting is intended to assistance radical tailor the divers scope of contented successful their feed, alternatively than removing oregon replacing contented successful feeds entirely.”

The determination comes arsenic companies similar OpenAI and Meta are embracing AI-only feeds. In September, Meta released Vibes, a caller feed for sharing and creating abbreviated AI-generated videos. A fewer days aft Meta’s launch, OpenAI released Sora, a societal media level for creating and sharing AI-generated videos.

Since Sora’s launch, realistic AI-generated videos person been posted to TikTok. Additionally, galore TikTok users are leveraging AI to make visuals for posts astir different topics, similar history oregon celebrities.

TikTok says that with the caller AI-generated contented control, users who privation to spot little of this benignant of contented tin present dial things down, portion those who bask it tin take to spot much of it.

Image Credits:TikTok

You tin entree the caller capableness by going into your Settings, selecting “Content Preferences” and past clicking the “Manage Topics” option. Then, you tin determination the slider for antithetic topics, including AI-generated content, to set however overmuch you bash oregon don’t privation to spot that benignant of contented successful your For You feed.

The alteration is rolling retired successful the coming weeks, TikTok says.

To amended its quality to statement AI-generated content, TikTok is present investigating a exertion called “invisible watermarking.”

TikTok already requires radical to statement realistic AI-generated contented and uses a cross-industry exertion called Content Credentials from C2PA, which embeds metadata into contented that lets it and different platforms cognize erstwhile thing is AI-generated. However, TikTok notes that these labels tin beryllium removed erstwhile contented is reuploaded oregon edited connected different platforms.

With the caller “invisible watermarks,” TikTok volition adhd different furniture of safeguards by utilizing a watermark that lone it tin read. That means it’ll beryllium harder for others to region it.

TikTok volition commencement adding invisible watermarks to AI-generated contented made with TikTok tools similar AI Editor Pro. It’s besides adding them to contented uploaded with C2PA’s Content Credentials. The institution says these watermarks volition assistance it statement contented much reliably. TikTok notes that it volition proceed speechmaking C2PA’s Content Credentials and adhd them to AI-generated contented made connected its platform.

Related to these efforts, TikTok besides announced that it’s launching a $2 cardinal AI literacy money aimed astatine experts, similar the nonprofit Girls Who Code, to make contented that teaches radical astir AI literacy and safety.