When edtech institution Preply became a unicorn earlier this year, employees successful its Kyiv bureau celebrated with cake — due to the fact that that’s what you do, adjacent successful the mediate of a war.
In the 4 years since Russia’s full-scale penetration of their country, Ukrainian startups person done much than survive: they are inactive gathering and growing. Preply, for instance, volition usage the proceeds of its latest circular to hire immoderate 100 engineers crossed its planetary teams — including successful Ukraine, wherever one-third of its engineering unit is based.
Preply is 1 illustration among many. Defense tech has grabbed the astir attention, particularly for the velocity astatine which innovations scope the battlefield. But the aforesaid engineering endowment and ingenuity are emerging arsenic a communal denominators crossed sectors that besides lend to strengthening Ukraine.
With Ukraine facing a acold larger attacker, the state takes a dim view of efforts to flight mobilization. However, startups tin beryllium granted peculiar presumption that shields cardinal employees from the draught if they are deemed to enactment the state — and Aspichi is 1 of them, its laminitis Victor Samoilenko told TechCrunch.
Originally created successful the U.S. successful 2021, the institution wholly pivoted erstwhile the warfare started. It is present champion known for Luminify, a mixed world level for intelligence wellness care that has been helping Ukrainians header with wartime trauma. The startup collaborates straight with subject units arsenic good arsenic with a twelve clinics that supply intelligence wellness enactment to the population.
There are soldiers and veterans, bereaved families, and millions who person moved to occidental Ukraine oregon abroad. And for those who person ever lived successful Kyiv, the intelligence toll is nary little horrendous.
“Everybody is suffering,” Samoilenko said. “My girl celebrated respective New Years and Christmas underground; truthful the effect is enormous.”
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In a wintertime of near-daily attacks connected the powerfulness grid, Ukraine’s superior hasn’t been spared. According to Natali Trubnikova, CMO astatine Kyiv-based IT consultancy steadfast Gart Solutions, locals person adapted to powerfulness cuts with high-capacity powerfulness banks, gasoline stoves, and diesel generators. But rising costs mean they inactive person to usage these sparingly, often keeping indoor temperatures to a strict minimum.
These harsh conditions person turned offices into refuges from the cold.
“Our bureau has antithetic generators truthful we person electricity, internet, and the bureau is lukewarm and it’s unfastened 24/7 truthful immoderate Ukrainian squad subordinate tin travel to the bureau astatine immoderate time,” Preply CEO Kirill Bigai told TechCrunch past month.
For smaller startups, coworking spaces person besides been a haven. LIFT99 Kyiv Hub, a six-year-old venue that suffered damage from a Russian onslaught past August, has seen its rank numbers surge since its reopening 2 months ago, its income and concern manager Lada Samarska wrote connected LinkedIn.
Despite rocket strikes, Kyiv has been acold capable from the frontline to stay Ukraine’s main startup hub, but it is not the lone one. Lviv, the largest metropolis successful occidental Ukraine, has drawn galore displaced Ukrainians — tech workers among them. LEM Station, a renovated tram depot turned originative space, is simply a awesome of its increasing ecosystem, which has besides benefited from its proximity to the Polish border.
Foreign visitors person been fewer, but with Lviv inactive reachable by train, tech league IT Arena 2025 brought 6,450 participants from much than 40 countries to the city. Defense tech had its ain stage, but the lawsuit besides showcased enactment for a wider scope of startups. Despite the war, VC firms stay progressive successful the country, including 1991, Flyer One Ventures, and SMRK.
Despite the agelong journey, Ukrainians inactive marque the travel to tech conferences overseas too. At Techarena successful Stockholm earlier this month, members of a Ukrainian delegation told TechCrunch they were bushed and waiting for the spring. But earlier saying goodbye, they started listing Ukraine’s unicorns — due to the fact that that’s what you do, adjacent successful the mediate of a war.















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