You don’t need to be an AI startup to raise. Lucra has $20M to prove it. 

Slapping “AI” connected your startup’s pitch platform is basically table stakes close now. When a founder raised $20 cardinal from Cathie Wood’s ARK Invest for an eSports gamification loyalty startup without those 2 letters successful the spotlight, it got america wondering however the speech adjacent started — especially when ARK had already been burned by a company operating in the aforesaid space. 

On this occurrence of TechCrunch’s Equity podcast, Julie Bort sits down with Dylan Robbins, laminitis and CEO of Lucra, the white-label level turning affable competitions into loyalty programs for brands similar play courses, arcades, and pickleball clubs. 

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